Publication date: 2020-07-06
The future of events & networking in Luxembourg
The pandemic has forced businesses built up around events and networking to rethink their activities. Six industry actors explain their short-term response and outline their long-term expectations.
New collaborations
Morgan Gromy, CEO Luxexpo The Box
"Every single event cancelled since mid-March, COVID-19 has not only hit us hard, it has severely disrupted and shaken our business to its foundations. Subject to the condition that we can soon resume operations, we will miss 70% if not more of our projected turnover by the end of 2020. While waiting for restrictions to be gradually lifted, we primarily focused on establishing a detailed operational plan with 26 measures to guide us through this transition period and help Luxexpo The Box offer safe and pandemic-proof events. In the medium run, larger events we used to welcome and organise can no longer take place in the same way. Consequently, we have had to rethink and reinvent our procedures and strategies to manage the balancing act of keeping physical distance whilst staying emotionally close and pursuing our ultimate goal of providing even better event experiences than before. New innovative collaborations with prominent designers and other venues will help us regain strength and envision the future. Hybrid events, immersive experiences, inspiring encounters, greater comfort, and better entertainment, is what you can expect in the months and years to come."
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